Tag Archives: social media monitoring

Dispelling 4 top myths of social media

Posted on Monday, 26 July 2010 by Paul McSweeney

As it becomes clear (at last!) that message control is dead, corporations in every industry are scrambling to learn about social media so they can incorporate it into their marketing mix. Fear and misconception abound. Here are the top four … Continue reading →

Posted in Facebook, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , , , , , , , , , , , | Comments Off

Social Media Monitoring: You need to be doing it!

Posted on Monday, 24 May 2010 by Paul McSweeney

We have discussed the importance of online media monitoring before in our blog; but we continue to be astounded by how few companies actually do this on a regular basis. It is more important now that social media is so … Continue reading →

Posted in E Mail Marketing, Online Marketing, Social Media, Social Networking, Thoughts & Opinions, Traditional Marketing | Tagged , , , , , , , , | Comments Off