Tag Archives: loyalty programmes

Starbucks…on top of their social media game

You’ve got to hand it to Starbucks, they’re the world’s most liked brand, in Facebook-world that is. After pioneering social commerce-powered loyalty programmes on Facebook, using Foursquare to offer discounts for mayoral checkins, learning from Dell to create a customer-powered … Continue reading

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The social future of loyalty rewards programmes

A new social twist on loyalty rewards programmes has been announced – the launch of Topguest, a new service that will allow people to use their favorite location-aware social networks for something more than tricksy points, badges, mayorships and the odd … Continue reading

Posted in Facebook, M-Commerce, Online Marketing, Social Commerce, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , , , , , , , , , , , , , , , , , , | Leave a comment