Tag Archives: groupon

Groupon – the dot com boom (and bust) all over again?

Posted on Friday, 11 November 2011 by Paul McSweeney

We could not let the working week draw to a close without mentioning the IPO on the New York Stock Exchange of Groupon. The company raised $700 million after increasing the size of its initial public offering, becoming the largest … Continue reading →

Posted in Facebook, General, M-Commerce, Social Commerce, Social Media, Thoughts & Opinions | Tagged , , , , | Comments Off

2011- a bumper year predicted for Social Commerce

Posted on Thursday, 28 October 2010 by Paul McSweeney

Social Commerce is huge business. And this is only set to continue.  Personally, I think B2B social commerce will take off properly next year. The increase in people starting their own business following redundancy from the public sector, will make … Continue reading →

Posted in Facebook, M-Commerce, Social Commerce, Social Media, Social Networking | Tagged , , , , , , , | Comments Off

The social consumer..a real influencer

Posted on Monday, 25 October 2010 by Paul McSweeney

I have just been watching a great video with Phillip Kaplan and Brian Solis. They are both highly regarded thinkers in the field of new media. The video talks about the rise of social commerce, and in turn, the level … Continue reading →

Posted in Facebook, Social Commerce, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , , , , | Comments Off

Twitter is now into e-commerce

Posted on Thursday, 8 July 2010 by Paul McSweeney

On Tuesday Twitter unveiled its first foray into selling products. The company announced @earlybird Exclusive Offers, which will be time-sensitive deals on products and events that will appear on the @earlybird Twitter account. People can follow that account to get … Continue reading →

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Innovation brings a touch of class to online shopping

Posted on Wednesday, 16 June 2010 by Paul McSweeney

E-commerce is not generally seen as the sexiest corner of the internet these days. Amazon has become the world’s general store, eBay the world’s flea market. Wal-Mart and Target offer predictably low prices. Brands sell direct through their websites, but … Continue reading →

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Collective Buying Power- Is Social commerce the next big Internet play?

Posted on Thursday, 22 April 2010 by Paul McSweeney

Collective buying power is when a group of consumers come together and use the old rule of thumb, there’s power in numbers, to leverage the group size in exchange for discounts.(source Wikipedia) Collective Buying power is nothing new, but with … Continue reading →

Posted in E-Commerce, Services, Social Media, Social Networking, Thoughts & Opinions, Traditional Marketing, Twitter, World News | Tagged , , , , , , | Comments Off