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Tag Archives: flip-the-funnel
Starbucks…on top of their social media game
You’ve got to hand it to Starbucks, they’re the world’s most liked brand, in Facebook-world that is. After pioneering social commerce-powered loyalty programmes on Facebook, using Foursquare to offer discounts for mayoral checkins, learning from Dell to create a customer-powered … Continue reading
Posted in Facebook, Social Commerce, Social Media, Social Networking
Tagged Blog, customer generated blog, customer lifetime value, Dell, flip-the-funnel, foursquare, Gilt, loyalty programmes, Social Media, starbucks
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