Social Media Marketing Services

Social Media Marketing requirements can vary immensely depending on the size of your organisation, the resources you have available and the objectives you want to achieve.

We offer a variety of services that can help you achieve success in the Social Media sphere. This page gives you an overview of what we can do for you.

Social Media Strategy Planning

What are you trying to achieve? Unless you have clear objectives for what you are trying to achieve via social media, it can be all to easy for you to end up spending hours on Twitter discussing the latest TV programme that you watched!

That may be what you want to do, but if you are more interested in getting more business, we can help you formulate a strategy to meet this objective:

• Who are your customers?
• Where do they communicate?
• Who are the “influencers” for this group?
• Which platforms should you use?
• How will you set the tone of your “conversation” with your customers and potential customers?
• How will you manage your “online reputation”?
• What resources are you able to commit?

Working with you, we will devise a strategy that is achievable and measurable. Give us a call on 01743 244204 to have an initial chat about how we can help you.

Social Media Platform Setup

Your branding needs to be consistent across all the platforms you choose to use. Your profiles need to reflect your brand. You may or may not need to use all the available platforms? You may want to feed your blog posts directly into your Linkedin profile?

You can do all of the setup yourself, but that takes time and when time is a valuable commodity you may decide that you are better off leaving it to the professionals! We have set up quite a few accounts for people so we know what we are doing. We also know the best ways to minimise the future workload of your campaigns by integrating the various platforms in the most efficient way.

It doesn’t take us long to set you up, so save yourself the headache of doing it yourself and give us a call on 01743 244204 to do it for you!

Social Media Campaign Management

You can do it all yourself of course, and in certain circumstances that is what we will advise you to do – if you have the commitment and resources to update your blog posts regularly, respond to customer questions on Twitter quickly, keep your Facebook page up to date and fresh …. even under this scenario, you will likely benefit from a degree of training which we are of course more than happy to provide.

Alternatively, you can get us to manage your campaigns for you. You can choose how much involvement you want us to have. Something that is becoming quite popular is what we call “Lite” management – this is where we essentially keep an eye on your own efforts and offer regular advice on how you can get more from your efforts – should you really be repeating that Blog post word for word on Facebook as an example, have you submitted that interesting Facebook post to any article directories? Do you know where to find appropriate places to spread your content? This service is completely customisable to your own requirements.

At the other end of the scale, we manage the whole campaign for you – we formulate and execute the entire strategy – we write the blog posts, post the blog posts, reply to comments and generally take all the hassle out of running the campaign. With this level of contract we will have regular review meetings with you to keep the campaign on track, adjusting it as your requirements change – running seasonal/ special offer campaigns for you as an example.

We really enjoy working in the social media space, and we’d love to help you get the most out of it, so give us a call on 01743 244204.

Reputation Management

Do you know what people are saying about you online? Are they praising your business or maligning you unfairly? What are your competitors up to?

We’d guess that you might like to have answers to all of these questions! The good news is that you can! We can provide you with regular reports that answer all of these questions. It really is important to keep an eye on your online reputation – remember that it is all to easy to share information and that means “bad” information as well as good.

We think this is an important area that is often overlooked and it will probably cost you less than you think, so give us a call on 01743 244204 to see how we can help you keep your hard earned reputation intact.