Category Archives: Search Engine Optimisation

34% of e-retailers say social marketing has increased sales, study says

The 34% of online retailers who say social marketing helps to increase sales participate in five or more forms of it-the most common being social network pages, customer ratings and reviews, and blogs-compared to fewer than four by retailers who … Continue reading

Posted in M-Commerce, Search Engine Optimisation, Social Commerce, Social Media, Social Networking | Tagged , , , , , , , , , , , , , , , , | 1 Comment

10 tips on how to keep focused on social media marketing

Some of our clients tell us how frustrated they can get with all this social media stuff. Despite the hours they spend on it, they just don’t seem to engage in as many conversations as they had envisaged at the … Continue reading

Posted in E Mail Marketing, Facebook, Online Marketing, Search Engine Optimisation, Social Commerce, Social Media, Social Networking | Tagged , , , , , , , , , , , | Leave a comment

Some tips on social media best practice for business.

Social networks and blogs are changing how consumers find places and services, how and where they share their experiences, and eventually, where they will spend their time and money. Without an understanding of, and participation in, social networks, you can … Continue reading

Posted in E Mail Marketing, E-Commerce, Facebook, Search Engine Optimisation, Social Commerce, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , , , , , | Leave a comment

8 "social tactics" you can use to drive more sales

We have discussed before in this blog, how important it is to have a clearly defined social media strategy. In large organisations, social media marketing accounts for roughly 1-5% of digital marketing budgets; and this figure is increasing, as companies … Continue reading

Posted in E-Commerce, Facebook, Search Engine Optimisation, Social Commerce, Social Media, Social Networking | Tagged , , , , , , , , , , , , | Leave a comment

Organic SEO- it's not free but well worth the time ..

Organic SEO is not a cheap option when it is done properly. However, the increase in traffic and leads is unbelievable. The ideal business scenario would be to rely purely on word of mouth and leads generated through Google organically. … Continue reading

Posted in E Mail Marketing, Facebook, Online Marketing, PPC Advertising, Search Engine Optimisation, Thoughts & Opinions, World News | 3 Comments

Online Advertising continues to grow

It’s funny how coincidences occur on occasion. Yesterday I attended a useful course on the planning of digital marketing campaigns. As a company, we tend to focus on search and emails as the primary means of engaging with customers. We … Continue reading

Posted in Online Marketing, PPC Advertising, Search Engine Optimisation, Social Media, Social Networking, Thoughts & Opinions, Traditional Marketing | Tagged , | 1 Comment

Twitter vs Facebook … who will win? ….

One of the best sources for ongoing discussions and useful opinions relating to the whole social media space is Mashable in our humble opinion. This is a really good article and we would recommend you give it the once over … Continue reading

Posted in Facebook, Search Engine Optimisation, Social Media, Social Networking, Thoughts & Opinions, Useful Stuff | Tagged , , | Leave a comment

Where to spend those advertising dollars, or pounds, or euros …

We’ve started putting a few posts up on Social Media of late … no doubt there will be more to follow. Our view is that in combination with search marketing it should form an increasing part of your overall marketing … Continue reading

Posted in Online Marketing, Search Engine Optimisation, Social Networking, Thoughts & Opinions, Useful Stuff | Tagged , , | Leave a comment