Category Archives: Services

Can you lend us a fiver mate? (Facebook credits that is..)

Posted on Thursday, 7 July 2011 by Paul McSweeney

Over the past few years, if you were not a social games fan, the emergence of Facebook’s unique virtual currency, Credits, may well have passed you by. Not so long ago, it was popular to send virtual gifts to your … Continue reading →

Posted in Facebook, How-To: Social Networking, M-Commerce, Social Commerce, Social Media, Social Media | Tagged , , , , , , , | Leave a comment

WordPress 3.2 Released

Posted on Tuesday, 5 July 2011 by David Page

WordPress 3.2 was released yesterday marking the fifteenth major release of WordPress. Congratulations to all that were involved in this release, it’s something we want to be able to contribute to in the future. WordPress 3.2 is a release we’ve … Continue reading →

Posted in Web Development, World News | Tagged | Leave a comment

Any content you create should always be worth sharing:

Posted on Monday, 4 July 2011 by Paul McSweeney

PR is about seeking third-party endorsement and conversation. The social web is about conversation and persuasion rather than pure broadcasting of advertising messages. Social media takes away the control that was the norm for traditional advertising. Now you need to … Continue reading →

Posted in Facebook, How-To: Social Networking, Social Media, Social Media, Social Networking | Tagged , , , , , , , , | Leave a comment

What CMS Limits?

Posted on Wednesday, 22 June 2011 by David Page

As a developer I’m used to using WordPress daily, along with our other open-source CMS solutions, and I’m become accustomed to there being few limits. What I cannot stand are arbitrary limits that are just there to prop up old … Continue reading →

Posted in Aside, Web Development | Tagged , , | Leave a comment

Google helps you manage your own reputation online

Posted on Tuesday, 21 June 2011 by Paul McSweeney

Google has recently introduced a tool whereby we can keep track on what is being said about us on the Web. It is important to realise that much of your online reputation is out of your control. If you are … Continue reading →

Posted in General, Services, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , , | Leave a comment

F-commerce takes a number of different forms

Posted on Thursday, 16 June 2011 by Paul McSweeney

As more and  more companies embrace e-commerce on Facebook, we see there are different ways that organisations are using this new sales tool. If you have a product to sell, then most of your customers probably spend significant amounts of … Continue reading →

Posted in How to: Facebook for Business, How-To: Social Networking, Social Commerce, Social Media, Social Media, Social Networking | Tagged , , , , , , , , | Leave a comment

The challenges facing the social media guru in your company!

Posted on Tuesday, 14 June 2011 by Paul McSweeney

Social media is not about resources or budget. Both help but they do not define success. I hope we can all seek comfort in the fact that some of the leading organisations have very small social media teams. Nokia has … Continue reading →

Posted in How to: Facebook for Business, How-To: Social Networking, Social Commerce, Social Media, Social Media, Social Networking, Traditional Marketing | Tagged , , , , , | Leave a comment

Selling on Facebook..you need to offer something extra

Posted on Friday, 10 June 2011 by Paul McSweeney

One of my favourite websites, Social Commerce Today, is a leader in documenting the latest developments in the world of social commerce, facebook commerce, and the psychology behind social shopping. As more and more brands realise the potential of social … Continue reading →

Posted in E-Commerce, Facebook, How to: Facebook for Business, How-To: Social Networking, Social Commerce, Social Media, Social Networking | Tagged , , , , , , , | Leave a comment

eBay buys out Magento.

Posted on Wednesday, 8 June 2011 by Paul McSweeney

It was announced earlier this week that eBay has bought the 51% of Magento that it didn’t already own. It had already paid $22.5m for 49% of the company last year. Magento provides e-commerce platforms to small and medium sized … Continue reading →

Posted in E-Commerce, M-Commerce, Social Commerce, Thoughts & Opinions | Tagged , , , , , , , | Leave a comment

SEO and Adwords..the 21st century sales team

Posted on Tuesday, 31 May 2011 by Paul McSweeney

Many forward-thinking businesses are increasingly reliant upon Google’s Adwords system, as a means of generating conversions. It makes complete sense for a whole number of reasons. The Adwords system is completely user-centric, whether you are someone typing in a search … Continue reading →

Posted in E-Commerce, General, M-Commerce, Search Engine Optimisation, Traditional Marketing | Tagged , , , , , , | Leave a comment