Category Archives: M-Commerce

A country has 1 currency; Facebook has at least 3…

Money is the obvious choice to settle a transaction. It is tried and tested. But with the advent of  social media, money is no longer the only currency that can be used to facilitate business on the web. Our online … Continue reading

Posted in E-Commerce, Facebook, How-To: Social Networking, M-Commerce, Social Media, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , | Leave a comment

Social Media and Games..the most popular apps for Facebookers…

A recent poll on the Sony Ericsson Facebook page has revealed that mobile games and social media are the most popular form of smartphone application with the brand’s fan base. The Android application Angry Birds was one of the most … Continue reading

Posted in Facebook, General, M-Commerce, Social Media, Social Media, Social Networking | Tagged , , , , , , | Leave a comment

The end of the wallet is nigh..?

Did you arrive at the shop, find all of your stuff, and get to the checkout counter only to realise you forgot your wallet?  Well, with MobilePay, that won’t matter.  If you have your phone, you can pay. The idea … Continue reading

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2011- a bumper year predicted for Social Commerce

Social Commerce is huge business. And this is only set to continue.  Personally, I think B2B social commerce will take off properly next year. The increase in people starting their own business following redundancy from the public sector, will make … Continue reading

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How social commerce cross-selling can drive e-commerce

We found this great article through Zuupy that we wanted to share with our own readers.It shows clearly how social commerce can be leveraged to enhance your existing e-commerce activity. The concept of leveraging on existing customers and advocates to … Continue reading

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F-commerce will enable you to leap above the competition

F-commerce, the ability to purchase services and products via Facebook, will have a significant impact on the use of social media in business as more brands integrate it into their sales strategies. Delta Airlines recently announced that it had launched … Continue reading

Posted in E-Commerce, Facebook, M-Commerce, Social Commerce, Social Media, Social Networking, Thoughts & Opinions | Tagged , , , , , , | Leave a comment

A new social commerce opportunity – a marketplace for selling unused coupons

Just as Yipit, DealRadar, and DailyFlock have emerged as clearing houses for group-buy deals from Groupon, LivingSocial et al, the group-buy phenomenon has given rise to another new business opportunity – marketplaces for buying and selling purchased-but-unused group-buy vouchers. New … Continue reading

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34% of e-retailers say social marketing has increased sales, study says

The 34% of online retailers who say social marketing helps to increase sales participate in five or more forms of it-the most common being social network pages, customer ratings and reviews, and blogs-compared to fewer than four by retailers who … Continue reading

Posted in M-Commerce, Search Engine Optimisation, Social Commerce, Social Media, Social Networking | Tagged , , , , , , , , , , , , , , , , | 1 Comment

Twitter is now into e-commerce

On Tuesday Twitter unveiled its first foray into selling products. The company announced @earlybird Exclusive Offers, which will be time-sensitive deals on products and events that will appear on the @earlybird Twitter account. People can follow that account to get … Continue reading

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