Well I have just unfollowed about 200 people on Twitter! I guess most are still following me, but I think one needs to ask why one should promote someone else’s quick money making scheme or scam as I am sure some of these followers are.
We are often asked if Twitter, Facebook etc are worthwhile. We believe they are, but have spent the last few weeks refining how we think it should all work, hence the paucity of our own posts. That will all change from today, but ….
We are a business. We are here to make money and help you to make money too. Are you really interested in whether I just enjoyed my cup of tea? I know that I don’t really care if you have enjoyed yours …. BUT …. if you have something that I can use, be it a service, advice or a product that is useful to me then I am more than happy to hear about it because I have learnt something that is of VALUE to me.
We’ll therefore be posting links and expressing opinions that we think will help you, rather than the latest thing we’ve had to eat … some people will think this is not the way to use these tools, but ask yourself how much of the twoddle you have time to read?
Of course we will also be throwing in the odd bit of self promotion too such as latest site launches etc.
We may be wrong, but as we say to clients, you need defined objectives and a strategy to meet them if Social Media is a channel that will work for you.
Feel free to disagree!
I agree David..I just heard that some of the England cricket team are twittering during the Ashes series…not on really; when so much is at stake..all 3*2 inches of that little urn no less! I want to see Aussies wickets fly ; not learn about how many cucumber sandwiches our cricketing warriors devoured during the Tea break..